Sharekhan and Rupeezy are two stockbrokers that investors often compare for brokerage charges, products, trading platforms, and account costs. Sharekhan is listed as a Private Discount Broker , established in 2000 and headquartered in Mumbai, while Rupeezy is listed as a Private Discount Broker , established in 2002 and headquartered in Madhya Pradeh.
This comparison reviews brokerage, Demat charges, product availability, platforms, features, support, ratings, and complaints. Use the side-by-side tables below to see whether Sharekhan or Rupeezy is a better fit for your investment style, platform preference, and budget.
Sharekhan is listed as a Private Discount Broker established in 2000 with headquarters in Mumbai and founded by Mukesh meena Dayalpura. The broker highlights access to equity delivery, equity intraday, equity futures, equity options, commodity futures, commodity options and currency futures through mobile app access, web trading and desktop terminal access and promotes features such as watchlists, real-time updates, portfolio tracking, online mutual fund access, research reports and customised recommendations. It follows a Freedom Pricing brokerage structure.
Rupeezy is listed as a Private Discount Broker established in 2002 with headquarters in Madhya Pradeh and founded by Shauryam Gupta. It offers equity delivery, equity intraday, equity futures, equity options, commodity futures, commodity options and currency futures using mobile app access, web trading, desktop terminal access and algo trading support and supports traders with features such as watchlists, real-time updates, portfolio tracking, online mutual fund access, research reports and customised recommendations. Its brokerage model is structured as Standard.
Both brokers use technology-driven platforms to attract active traders and investors, but the better option depends on the combination of pricing, products, services, and support that matters most to you.
Sharekhan vs Rupeezy — A Comprehensive Company Overview
| Company Overview | Sharekhan | Rupeezy |
|---|---|---|
| Company Type | Private | Private |
| Broker Type | Discount Broker | Discount Broker |
| Headquarters | Mumbai | Madhya Pradeh |
| Founder | Mukesh meena Dayalpura | Shauryam Gupta |
| Establishment Year | 2000 | 2002 |
| Brokerage Plan | Freedom Pricing | Standard |
Brokerage is the primary cost to compare when choosing a broker. Below is a segment-by-segment breakdown for Sharekhan and Rupeezy.
Equity delivery: This charge applies to buy-and-hold stock positions held beyond one trading session. Sharekhan charges 0.30% of Transaction Value or 1 paisa per share (whichever is higher) while Rupeezy charges 0.1%.
Equity intraday: This charge applies to buy-sell positions closed within the same trading day. Sharekhan charges 0.02% of Transaction Value or 1 paisa per share (whichever is higher) while Rupeezy charges ₹20 or 0.1%.
Equity futures: This charge applies to futures contracts on stocks and indices. Sharekhan charges 0.03% of Transaction Value while Rupeezy charges ₹20 / order.
Equity options: This charge applies to equity option contracts. Sharekhan charges Rs.30 per Lot while Rupeezy charges ₹20 / order.
Commodity futures: This charge covers commodities such as gold, silver, and crude oil. Sharekhan charges 0.03% of Transaction Value while Rupeezy charges ₹20 / order.
Commodity options: This charge applies to option contracts on commodity instruments. Sharekhan charges Rs.75 per Lot while Rupeezy charges ₹20 / order.
Currency futures: This charge allows participation in forex price movements on the exchange. Sharekhan charges 0.03% of Transaction Value while Rupeezy charges 0.1% buy & sell.
Currency options: This charge enables traders to hedge or speculate on currency fluctuations. Sharekhan charges Rs.20 per Lot while Rupeezy charges ₹20 or 0.1% (lower).
Sharekhan vs Rupeezy — Detailed Brokerage Comparison
| Brokerage | Sharekhan | Rupeezy |
|---|---|---|
| Brokerage Plan | Freedom Pricing | Standard |
| Subscription Charges | Zero | |
| Equity Delivery | 0.30% of Transaction Value or 1 paisa per share (whichever is higher) | 0.1% |
| Equity Intraday | 0.02% of Transaction Value or 1 paisa per share (whichever is higher) | ₹20 or 0.1% |
| Equity Future | 0.03% of Transaction Value | ₹20 / order |
| Equity Option | Rs.30 per Lot | ₹20 / order |
| Commodity Future | 0.03% of Transaction Value | ₹20 / order |
| Commodity Option | Rs.75 per Lot | ₹20 / order |
| Currency Future | 0.03% of Transaction Value | 0.1% buy & sell |
| Currency Option | Rs.20 per Lot | ₹20 or 0.1% (lower) |
Sharekhan provides mobile app access, web trading and desktop terminal access for order placement, portfolio tracking, and market monitoring. Rupeezy provides mobile app access, web trading, desktop terminal access and algo trading support for its users.
Android app: Sharekhan and Rupeezy both list an Android trading app.
iOS app: Sharekhan and Rupeezy both list an iOS trading app.
Web trading platform: Sharekhan and Rupeezy both list a web trading platform.
Desktop trading terminal: Sharekhan and Rupeezy both list a desktop trading terminal.
Algo trading: Rupeezy lists algo trading support, while Sharekhan does not currently mention it.
Basket trading: Sharekhan and Rupeezy both list basket trading.
Foreign stocks platform: Neither broker currently highlights foreign stocks access.
Mutual fund platform: Sharekhan and Rupeezy both list a mutual fund investment platform.
Digital gold platform: Rupeezy lists digital gold investing, while Sharekhan does not currently mention it.
Bonds platform: Rupeezy lists a bonds investment platform, while Sharekhan does not currently mention it.
Sharekhan vs Rupeezy — Complete Comparison of Trading Platforms
| Trading Platform | Sharekhan | Rupeezy |
|---|---|---|
| Android App | Sharekhan Android App Link | Rupeezy Android App Link |
| iOS App | Sharekhan iOS App Link | Rupeezy iOS App Link |
| Web Trading Platform | Sharekhan Web Trading Link | Rupeezy |
| Trading Terminal | Available | Available |
| Algo Trading Platform | NA | Available |
| Foreign Stocks Platform | NA | Not Available |
| Basket Trading Platform | Available | Available |
| Mutual Fund Platform | Available | Available |
| Digital Gold Platform | NA | Available |
| Bonds Platform | NA | Available |
Sharekhan highlights trading features including watchlists, real-time updates, portfolio tracking, online mutual fund access, research reports and customised recommendations, while Rupeezy promotes watchlists, real-time updates, portfolio tracking, online mutual fund access, research reports and customised recommendations. The table below shows the full feature set for both brokers side by side.
Wishlist: Monitor specific stocks or assets by adding them to a watchlist for close tracking. Both Sharekhan and Rupeezy offer this feature.
Real time updates: Get timely updates on market trends, stock prices, and other market data. Both Sharekhan and Rupeezy offer this feature.
Portfolio details: A detailed snapshot of all investments — stocks, bonds, and commodities — in one place. Both Sharekhan and Rupeezy offer this feature.
Online mf buy: Buy or sell mutual funds directly from the trading platform or mobile application. Both Sharekhan and Rupeezy offer this feature.
Research reports: A comprehensive overview of different stocks and sectors in the stock market. Both Sharekhan and Rupeezy offer this feature.
Customised recommendations: Personalised investment suggestions based on your objectives and behaviour patterns. Both Sharekhan and Rupeezy offer this feature.
Stock tips: Valuable tips on stocks to buy, hold, or sell based on market trends. Both Sharekhan and Rupeezy offer this feature.
Interactive charts: Visual price movement charts to help analyse when to buy or sell. Both Sharekhan and Rupeezy offer this feature.
Live market: Live updates on market movements and trends. Both Sharekhan and Rupeezy offer this feature.
Multi profile management: Manage multiple trading profiles from a single account. Both Sharekhan and Rupeezy offer this feature.
Secure platform: A secure trading environment with next-generation security controls. Both Sharekhan and Rupeezy offer this feature.
Sharekhan vs Rupeezy — Comprehensive Comparison of Trading Features
| Trading Feature | Sharekhan | Rupeezy |
|---|---|---|
| Wishlist | Yes | Yes |
| Real-Time Updates | Yes | Yes |
| Portfolio Details | Yes | Yes |
| Online MF Buy | Yes | Yes |
| Research Reports | Yes | Yes |
| Global Indices | No | No |
| Customised Recommendations | Yes | Yes |
| Stock Tips | Yes | Yes |
| Interactive Charts | Yes | Yes |
| Live Market | Yes | Yes |
| Multi Profile Management | Yes | Yes |
| Robust & Secure Platform | Yes | Yes |
Stockbrokers use promotional offers to attract and retain clients. Below is a side-by-side comparison of the offers currently listed by Sharekhan and Rupeezy.
Free account opening: Sharekhan and Rupeezy both list free account opening.
Free AMC: Sharekhan lists free Demat AMC, while Rupeezy does not currently mention it.
Free brokerage: Neither broker currently highlights free brokerage.
Flat brokerage: Rupeezy lists flat brokerage pricing, while Sharekhan does not currently mention it.
Flexible brokerage plans: Sharekhan and Rupeezy both list flexible brokerage plans.
Happy trading hours: Neither broker currently highlights happy trading hours.
Free delivery trading: Rupeezy lists free delivery trading, while Sharekhan does not currently mention it.
Free intraday trading: Neither broker currently highlights free intraday trading.
Free F&O trading: Neither broker currently highlights free F&O trading.
Free research reports: Rupeezy lists free research reports, while Sharekhan does not currently mention it.
Free trading calls: Sharekhan lists free trading calls, while Rupeezy does not currently mention it.
Zero brokerage for loss trades: Neither broker currently highlights zero brokerage for loss-making trades.
Referral offers: Sharekhan offers Upto Rs.400 per Client for referrals; Rupeezy does not currently list a referral offer.
Sharekhan vs Rupeezy — Comparison of Latest Offers
| Offer | Sharekhan | Rupeezy |
|---|---|---|
| Free Account Opening | Yes | Yes |
| Free AMC | 1st Year Free | No |
| Free Brokerage | No | No |
| Flat Brokerage | No | Yes |
| Flexible Brokerage Plans | Yes | Yes |
| Happy Trading Hours | No | No |
| Free Delivery Trading | No | Yes |
| Free Intraday Trading | No | No |
| Free F&O Trading | No | No |
| Free Research Reports | No | Yes |
| Free Trading Calls | Yes | No |
| Referral Offers | Upto Rs.400 per Client | |
| Margin Funding / Pledging | Yes | Yes |
| Brokerage Cashback | No | No |
| Zero Brokerage for Loss-Making Trades | No | No |
Product availability determines whether a broker can support your preferred markets. Sharekhan highlights equity delivery, equity intraday, equity futures, equity options, commodity futures, commodity options and currency futures, while Rupeezy highlights equity delivery, equity intraday, equity futures, equity options, commodity futures, commodity options and currency futures.
The table below compares the full product lineup side by side across equity delivery, equity intraday, equity futures, equity options, commodity futures, commodity options, currency futures, currency options, mutual funds, digital gold and bonds.
Sharekhan vs Rupeezy — Complete Comparison of Products
| Product | Sharekhan | Rupeezy |
|---|---|---|
| Equity Delivery | Yes | Yes |
| Equity Intraday | Yes | Yes |
| Equity Option | Yes | Yes |
| Equity Future | Yes | Yes |
| Commodity Option | Yes | Yes |
| Commodity Future | Yes | Yes |
| Currency Option | Yes | Yes |
| Currency Future | Yes | Yes |
| Foreign Stocks | No | No |
| Mutual Funds | Yes | Yes |
| Banking | No | |
| Insurance | No | |
| Corporate Bonds | No | |
| Government Bonds | No | |
| Digital Gold | No |
Demat services: Sharekhan and Rupeezy both list Demat services.
Trading services: Sharekhan and Rupeezy both list trading services.
Intraday services: Sharekhan and Rupeezy both list intraday trading services.
F&O services: Sharekhan and Rupeezy both list F&O services.
IPO services: Sharekhan and Rupeezy both list IPO services.
3-in-1 account: Neither broker currently highlights 3-in-1 account support.
Stock research: Sharekhan and Rupeezy both list stock research.
Stock recommendations: Sharekhan and Rupeezy both list stock recommendations.
Trading education: Sharekhan lists trading education, while Rupeezy does not currently mention it.
Share pledging: Sharekhan and Rupeezy both list share pledging.
PMS or PCG: Neither broker currently highlights PMS or PCG support.
NRI services: Sharekhan lists NRI services, while Rupeezy does not currently mention it.
Sharekhan provides Demat services, trading services, intraday trading, F&O trading, IPO access and stock research, while Rupeezy offers Demat services, trading services, intraday trading, F&O trading, IPO access and stock research.
Sharekhan vs Rupeezy — In-Depth Comparison of Services
| Service | Sharekhan | Rupeezy |
|---|---|---|
| Demat Services | Yes | Yes |
| Trading Services | Yes | Yes |
| Intraday Services | Yes | Yes |
| F&O Services | Yes | Yes |
| IPO Services | Yes | Yes |
| 3-in-1 Account | No | No |
| Stock Research | Yes | Yes |
| Stock Recommendations | Yes | Yes |
| Trading Education | Yes, Education First | No |
| Share Pledging | Yes | Yes |
| PMS or PCG | No | No |
| NRI Services | Yes | No |
Stock advisory helps investors choose appropriate stocks through research reports, tips, and market reviews. The table below shows which advisory products are available from Sharekhan and Rupeezy.
Sharekhan and Rupeezy — Detailed Comparison of Advisory Services
| Advisory | Sharekhan | Rupeezy |
|---|---|---|
| Fundamental Reports | Yes | Yes |
| Research Reports | Yes | Yes |
| Company Reports | Yes | Yes |
| Annual Reports | Yes | Yes |
| IPO Reports | Yes | Yes |
| Technical Reports | Yes | Yes |
| Stock Tips | Yes | Yes |
| Daily Top Stock Picks | Yes | Yes |
| Daily Market Review | Yes | Yes |
| Monthly Review | Yes | Yes |
| Weekly Review | Yes | Yes |
| Relationship Manager | Yes | No |
| Robo Advisory | Yes |
Margin exposure allows traders to manage larger positions with less capital. Below is a comparison of the margin available from Sharekhan and Rupeezy across different segments.
Sharekhan and Rupeezy — Comprehensive Comparison of Trading Exposure
| Exposure | Sharekhan | Rupeezy |
|---|---|---|
| Equity Delivery | 1x | 1x |
| Equity Intraday | Upto 5x (Depends on Stocks) | 2x |
| Equity F&O Carry Forward | 1x | 1x |
| Equity F&O Intraday | 1.3x | 2x |
| Commodity F&O Carry Forward | 1x | 1.5x |
| Commodity F&O Intraday | 1.3x | N/A |
| Currency F&O | 1x | 1.5x |
Sharekhan lists a sub-broker program, while Rupeezy does not currently mention it. Sharekhan lists a partner program, while Rupeezy does not currently mention it. Sharekhan lists a referral program, while Rupeezy does not currently mention it.
Sharekhan vs Rupeezy — Comparative Analysis of Programs
| Program | Sharekhan | Rupeezy |
|---|---|---|
| Sub-Broker Program | Yes | |
| Partner Program | Yes | |
| Referral Program | Yes |
Sharekhan provides support through trading desk support, dedicated dealer assistance, call support, email support and WhatsApp support. Rupeezy provides support through trading desk support, call support, email support, website support and Twitter/X support. Sharekhan operates - branches.
Sharekhan and Rupeezy — Comprehensive Comparison of Customer Support
| Support Channel | Sharekhan | Rupeezy |
|---|---|---|
| Trading Support | Available, Free | 07556693320 |
| Dedicated Dealer | Available, Free | |
| Call Support | 9620206565 | 07556693322 |
| Email Support | [email protected] | [email protected] |
| WhatsApp Support | - | |
| Website Support | Website Link | https://rupeezy.in/ |
| Facebook Support | Facebook Support Link | — |
| Twitter / X Support | Twitter Support Link | Twitter Support Link |
| Telegram Support | — | https://t.me/Rupeezy_Official |
| Branches / Offices | - |
Both brokers have been evaluated across key parameters to help investors make an informed comparison. Sharekhan carries an overall rating of 9.06 / 10, while Rupeezy carries an overall rating of 4/5.
Sharekhan vs Rupeezy — Ratings Comparison
| Rating Parameter | Sharekhan | Rupeezy |
|---|---|---|
| Overall Rating | 9.06 / 10 | 4/5 |
| Customer Support | 9.03 / 10 | 4/5 |
| Technology | 9.17 / 10 | 4/5 |
| Charges | 9.10 / 10 | 4/5 |
| Products & Services | 9.01 / 10 | 4/5 |
| Experience | 8.99 / 10 | 4/5 |
SEBI, BSE, and NSE regularly publish broker complaint data as part of investor protection oversight. The table below shows the complaint records for both brokers.
Sharekhan & Rupeezy — Comparison of Customer Complaints
| Complaint Metric | Sharekhan | Rupeezy |
|---|---|---|
| Total Complaints Lodged | 140 | |
| Total Complaints Resolved | 122 | |
| % of Resolved Complaints | 87.14% | |
| Non-Actionable Complaints | 12 | |
| % of Non-Actionable Complaints | 8.57% |
Transaction charges are levied by the stockbroker for executing each trade. Below is a segment-wise comparison for Sharekhan and Rupeezy.
Sharekhan vs Rupeezy — Detailed Comparison of Transaction Charges
| Transaction Charges | Sharekhan | Rupeezy |
|---|---|---|
| Equity Delivery | NSE: 0.00297% | BSE: 0.00375% | NSE: 0.00297% | BSE: 0.00375% |
| Equity Intraday | NSE: 0.00297% | BSE: 0.00375% | NSE: 0.00297% | BSE: 0.00375% |
| Equity Future | NSE: 0.00173% | NSE: 0.0019% | BSE: 0 |
| Equity Option | NSE: 0.03503% on Premium | NSE: 0.03503% (premium) | BSE: 0.0325% (premium) |
| Commodity Future | 0.0021% (MCX) | Exchange: 0.0021% |
| Commodity Option | 0.0418% | Exchange: 0.0418% |
| Currency Future | NSE: 0.00035% | NSE: 0.00297% | BSE: 0.00375% |
| Currency Option | NSE: 0.0311% | NSE: 0.00297% | BSE: 0.00375% |
Pledge creation charges apply when traders borrow against their held securities. Pledge invocation charges apply if the pledged shares are sold due to a shortfall. Margin trading interest is the rate charged on borrowed funds.
Sharekhan & Rupeezy — Comprehensive Comparison of Pledge Charges
| Pledge Charge | Sharekhan | Rupeezy |
|---|---|---|
| Pledge Creation Charges | - | ₹25 + GST |
| Pledge Invocation Charges | - | ₹25 + GST |
| Margin Trading Interest | - |
Beyond brokerage, several statutory and operational charges apply. These include SEBI turnover fees, DP charges, GST, account closure, reactivation, dematerialisation, and call & trade charges.
Sharekhan and Rupeezy — Detailed Comparison of Hidden / Other Charges
| Charge | Sharekhan | Rupeezy |
|---|---|---|
| SEBI Turnover Charges | ₹10/crore (w.e.f. 1st April, 2021) | ₹10 / Cr |
| DP Charges | - | |
| GST | 18% on (Brokerage + SEBI + Transaction charges) | 18% on (brokerage + txn + SEBI) |
| Account Closure Charges | - | Nil |
| Reactivation Charges | - | Nil |
| Dematerialisation Charges | - | |
| Call & Trade Charges | - | ₹25 per order + GST |
Sharekhan lists account opening charges of Free and Demat AMC of Free (1st Year). Rupeezy lists account opening charges of Free and Demat AMC of ₹25 + GST Monthly.
Sharekhan vs Rupeezy — Detailed Comparison of Demat Charges
| Demat Charges | Sharekhan | Rupeezy |
|---|---|---|
| Account Opening Charges | Free | Free |
| Annual Maintenance Charges (AMC) | Free (1st Year) | ₹25 + GST Monthly |
Securities Transaction Tax (STT) and Commodity Transaction Tax (CTT) are government levies — the same for all brokers in India. These are shown below for reference.
Sharekhan vs Rupeezy — Comparative Analysis of STT and CTT Charges
| STT & CTT | Sharekhan | Rupeezy |
|---|---|---|
| Equity Delivery | 0.1% (both buy and sell sides) | 0.1% buy & sell |
| Equity Intraday | 0.025% (sell-side on the avg. rate of buy and sell) | 0.025% sell side |
| Equity Future | 0.02% (sell side) | 0.02% sell side |
| Equity Option | 0.10% on the sell side (on premium) | 0.125% on the exercised trade (on premium) | 0.0125% intrinsic (buy & exercise) | 0.1% sell side (premium) |
| Commodity Future | 0.01% (sell side, non-Agri) | 0.01% sell side (Non-Agri) |
| Commodity Option | 0.05% (sell side) | 0.05% sell side |
| Currency Future | NA | 0.1% buy & sell |
| Currency Option | NA | 0.025% sell side |
Stamp duty is a government tax charged when the broker issues, sells, or transfers a security. It is collected at the end of each trading day.
Sharekhan and Rupeezy — Comparison of Stamp Duty Charges
| Stamp Duty | Sharekhan | Rupeezy |
|---|---|---|
| Equity Delivery | 0.015% | 0.015% or ₹1500 / Cr (buy) |
| Equity Intraday | 0.003% | 0.003% or ₹300 / Cr (buy) |
| Equity Future | 0.002% | 0.002% or ₹200 / Cr (buy) |
| Equity Option | 0.003% | 0.003% or ₹300 / Cr (buy) |
| Commodity Future | 0.002% | 0.015% or ₹1500 / Cr (buy) |
| Commodity Option | 0.003% | 0.015% or ₹1500 / Cr (buy) |
| Currency Future | 0.0001% | 0.015% or ₹1500 / Cr (buy) |
| Currency Option | 0.0001% | 0.003% or ₹300 / cr (buy) |