IIFL Securities vs Axis Direct – Compare Charges, Trading Features, Offers & More

IIFL Securities and Axis Direct are two stockbrokers that investors often compare for brokerage charges, products, trading platforms, and account costs. IIFL Securities is listed as a Private Discount Broker , established in 1995 and headquartered in Mumbai, while Axis Direct is listed as a Private Discount Broker , established in 2011 and headquartered in Mumbai.

This comparison reviews brokerage, Demat charges, product availability, platforms, features, support, ratings, and complaints. Use the side-by-side tables below to see whether IIFL Securities or Axis Direct is a better fit for your investment style, platform preference, and budget.

Overview — IIFL Securities vs. Axis Direct

IIFL Securities is listed as a Private Discount Broker established in 1995 with headquarters in Mumbai and founded by Nirmal Jain. The broker highlights access to equity delivery, equity intraday, equity futures, equity options, commodity futures, commodity options and currency futures through mobile app access and promotes features such as watchlists, real-time updates, portfolio tracking, online mutual fund access, research reports and stock tips. It follows a iValue Brokerage brokerage structure.

Axis Direct is listed as a Private Discount Broker established in 2011 with headquarters in Mumbai and founded by Arun Thukral. It offers equity delivery, equity intraday, equity futures, equity options, commodity futures, commodity options and mutual funds using mobile app access, web trading and desktop terminal access and supports traders with features such as watchlists, real-time updates, portfolio tracking, online mutual fund access, research reports and customised recommendations. Its brokerage model is structured as Standard Plan.

Both brokers use technology-driven platforms to attract active traders and investors, but the better option depends on the combination of pricing, products, services, and support that matters most to you.

IIFL Securities vs Axis Direct — A Comprehensive Company Overview

Company Overview IIFL Securities Axis Direct
Company TypePrivatePrivate
Broker TypeDiscount BrokerDiscount Broker
HeadquartersMumbaiMumbai
FounderNirmal JainArun Thukral
Establishment Year19952011
Brokerage PlaniValue BrokerageStandard Plan

Brokerage charges comparison — IIFL Securities vs. Axis Direct

Brokerage is the primary cost to compare when choosing a broker. Below is a segment-by-segment breakdown for IIFL Securities and Axis Direct.

Equity delivery: This charge applies to buy-and-hold stock positions held beyond one trading session. IIFL Securities charges 0.25% of Transaction Value while Axis Direct charges 0.5% of Transaction Value.

Equity intraday: This charge applies to buy-sell positions closed within the same trading day. IIFL Securities charges 0.025% of Transaction Value while Axis Direct charges 0.05% of Transaction Value.

Equity futures: This charge applies to futures contracts on stocks and indices. IIFL Securities charges 0.25% of Transaction Value while Axis Direct charges 0.05% of Transaction Value.

Equity options: This charge applies to equity option contracts. IIFL Securities charges Rs.25 per Lot while Axis Direct charges Rs.10 per Trade.

Commodity futures: This charge covers commodities such as gold, silver, and crude oil. IIFL Securities charges 0.25% of Transaction Value while Axis Direct charges 0.05% of Transaction Value.

Commodity options: This charge applies to option contracts on commodity instruments. IIFL Securities charges Rs.25 per Lot while Axis Direct charges Rs.10 per Trade.

Currency futures: This charge allows participation in forex price movements on the exchange. IIFL Securities charges 0.25% of Transaction Value . Axis Direct does not currently list a charge for this segment.

Currency options: This charge enables traders to hedge or speculate on currency fluctuations. IIFL Securities charges Rs.25 per Lot . Axis Direct does not currently list a charge for this segment.

IIFL Securities vs Axis Direct — Detailed Brokerage Comparison

Brokerage IIFL Securities Axis Direct
Brokerage PlaniValue BrokerageStandard Plan
Subscription ChargesZeroZero
Equity Delivery0.25% of Transaction Value0.5% of Transaction Value
Equity Intraday0.025% of Transaction Value0.05% of Transaction Value
Equity Future0.25% of Transaction Value0.05% of Transaction Value
Equity OptionRs.25 per LotRs.10 per Trade
Commodity Future0.25% of Transaction Value0.05% of Transaction Value
Commodity OptionRs.25 per LotRs.10 per Trade
Currency Future0.25% of Transaction ValueNA
Currency OptionRs.25 per LotNA

Trading platforms comparison — IIFL Securities vs. Axis Direct

IIFL Securities provides mobile app access for order placement, portfolio tracking, and market monitoring. Axis Direct provides mobile app access, web trading and desktop terminal access for its users.

  • Android app: IIFL Securities and Axis Direct both list an Android trading app.

  • iOS app: IIFL Securities and Axis Direct both list an iOS trading app.

  • Web trading platform: Axis Direct lists a web trading platform, while IIFL Securities does not currently mention it.

  • Desktop trading terminal: Axis Direct lists a desktop trading terminal, while IIFL Securities does not currently mention it.

  • Algo trading: Neither broker currently highlights algo trading support.

  • Basket trading: Neither broker currently highlights basket trading.

  • Foreign stocks platform: Neither broker currently highlights foreign stocks access.

  • Mutual fund platform: IIFL Securities and Axis Direct both list a mutual fund investment platform.

  • Digital gold platform: IIFL Securities and Axis Direct both list digital gold investing.

  • Bonds platform: Axis Direct lists a bonds investment platform, while IIFL Securities does not currently mention it.

IIFL Securities vs Axis Direct — Complete Comparison of Trading Platforms

Trading Platform IIFL Securities Axis Direct
Android App IIFL Securities Android App Link Axis Securities Android App Link
iOS App IIFL Securities iOS App Link Axis Securities iOS App Link
Web Trading Platform Axis Securities Web Trading Link
Trading Terminal NA Available
Algo Trading Platform NA NA
Foreign Stocks Platform NA NA
Basket Trading Platform NA NA
Mutual Fund Platform Available Available
Digital Gold Platform Available Available
Bonds Platform NA Available

IIFL Securities vs. Axis Direct — Comparison of trading features

IIFL Securities highlights trading features including watchlists, real-time updates, portfolio tracking, online mutual fund access, research reports and stock tips, while Axis Direct promotes watchlists, real-time updates, portfolio tracking, online mutual fund access, research reports and customised recommendations. The table below shows the full feature set for both brokers side by side.

  • Wishlist: Monitor specific stocks or assets by adding them to a watchlist for close tracking. Both IIFL Securities and Axis Direct offer this feature.

  • Real time updates: Get timely updates on market trends, stock prices, and other market data. Both IIFL Securities and Axis Direct offer this feature.

  • Portfolio details: A detailed snapshot of all investments — stocks, bonds, and commodities — in one place. Both IIFL Securities and Axis Direct offer this feature.

  • Online mf buy: Buy or sell mutual funds directly from the trading platform or mobile application. Both IIFL Securities and Axis Direct offer this feature.

  • Research reports: A comprehensive overview of different stocks and sectors in the stock market. Both IIFL Securities and Axis Direct offer this feature.

  • Customised recommendations: Personalised investment suggestions based on your objectives and behaviour patterns. Axis Direct offers this; IIFL Securities does not currently highlight it.

  • Stock tips: Valuable tips on stocks to buy, hold, or sell based on market trends. Both IIFL Securities and Axis Direct offer this feature.

  • Interactive charts: Visual price movement charts to help analyse when to buy or sell. Both IIFL Securities and Axis Direct offer this feature.

  • Live market: Live updates on market movements and trends. Both IIFL Securities and Axis Direct offer this feature.

  • Multi profile management: Manage multiple trading profiles from a single account. Both IIFL Securities and Axis Direct offer this feature.

  • Secure platform: A secure trading environment with next-generation security controls. Both IIFL Securities and Axis Direct offer this feature.

IIFL Securities vs Axis Direct — Comprehensive Comparison of Trading Features

Trading Feature IIFL Securities Axis Direct
Wishlist Yes Yes
Real-Time Updates Yes Yes
Portfolio Details Yes Yes
Online MF Buy Yes Yes
Research Reports Yes Yes
Global Indices No No
Customised Recommendations No Yes
Stock Tips Yes Yes
Interactive Charts Yes Yes
Live Market Yes Yes
Multi Profile Management Yes Yes
Robust & Secure Platform Yes Yes

IIFL Securities vs. Axis Direct — Comparison of offers

Stockbrokers use promotional offers to attract and retain clients. Below is a side-by-side comparison of the offers currently listed by IIFL Securities and Axis Direct.

  • Free account opening: IIFL Securities and Axis Direct both list free account opening.

  • Free AMC: IIFL Securities lists free Demat AMC, while Axis Direct does not currently mention it.

  • Free brokerage: Neither broker currently highlights free brokerage.

  • Flat brokerage: Axis Direct lists flat brokerage pricing, while IIFL Securities does not currently mention it.

  • Flexible brokerage plans: IIFL Securities and Axis Direct both list flexible brokerage plans.

  • Happy trading hours: Neither broker currently highlights happy trading hours.

  • Free delivery trading: Neither broker currently highlights free delivery trading.

  • Free intraday trading: Neither broker currently highlights free intraday trading.

  • Free F&O trading: Neither broker currently highlights free F&O trading.

  • Free research reports: IIFL Securities and Axis Direct both list free research reports.

  • Free trading calls: IIFL Securities and Axis Direct both list free trading calls.

  • Zero brokerage for loss trades: Neither broker currently highlights zero brokerage for loss-making trades.

  • Referral offers: IIFL Securities offers Upto Rs.1000 per Client while Axis Direct offers Upto Rs.500 per Client for referrals.

IIFL Securities vs Axis Direct — Comparison of Latest Offers

Offer IIFL Securities Axis Direct
Free Account Opening Yes Yes
Free AMC 1st Year Free No
Free Brokerage No No
Flat Brokerage No Yes, Limited
Flexible Brokerage Plans Yes Yes
Happy Trading Hours No No
Free Delivery Trading No No
Free Intraday Trading No No
Free F&O Trading No No
Free Research Reports Yes Yes
Free Trading Calls Yes Yes
Referral Offers Upto Rs.1000 per Client Upto Rs.500 per Client
Margin Funding / Pledging Yes Yes
Brokerage Cashback No No
Zero Brokerage for Loss-Making Trades No No

Offered products comparison — Axis Direct vs. IIFL Securities

Product availability determines whether a broker can support your preferred markets. IIFL Securities highlights equity delivery, equity intraday, equity futures, equity options, commodity futures, commodity options and currency futures, while Axis Direct highlights equity delivery, equity intraday, equity futures, equity options, commodity futures, commodity options and mutual funds.

The table below compares the full product lineup side by side across equity delivery, equity intraday, equity futures, equity options, commodity futures, commodity options, currency futures, currency options, mutual funds, digital gold, banking services, insurance, corporate bonds, government bonds and bonds.

IIFL Securities vs Axis Direct — Complete Comparison of Products

Product IIFL Securities Axis Direct
Equity Delivery Yes Yes
Equity Intraday Yes Yes
Equity Option Yes Yes
Equity Future Yes Yes
Commodity Option Yes Yes
Commodity Future Yes Yes
Currency Option Yes No
Currency Future Yes No
Foreign Stocks No No
Mutual Funds Yes Yes
Banking No Yes
Insurance No Yes
Corporate Bonds No Yes
Government Bonds No Yes
Digital Gold Yes Yes
  • Demat services: IIFL Securities and Axis Direct both list Demat services.

  • Trading services: IIFL Securities and Axis Direct both list trading services.

  • Intraday services: IIFL Securities and Axis Direct both list intraday trading services.

  • F&O services: IIFL Securities and Axis Direct both list F&O services.

  • IPO services: IIFL Securities and Axis Direct both list IPO services.

  • 3-in-1 account: Axis Direct lists 3-in-1 account support, while IIFL Securities does not currently mention it.

  • Stock research: IIFL Securities and Axis Direct both list stock research.

  • Stock recommendations: IIFL Securities and Axis Direct both list stock recommendations.

  • Trading education: Axis Direct lists trading education, while IIFL Securities does not currently mention it.

  • Share pledging: IIFL Securities and Axis Direct both list share pledging.

  • PMS or PCG: IIFL Securities and Axis Direct both list PMS or PCG support.

  • NRI services: IIFL Securities and Axis Direct both list NRI services.

Offered services comparison — IIFL Securities vs. Axis Direct

IIFL Securities provides Demat services, trading services, intraday trading, F&O trading, IPO access and stock research, while Axis Direct offers Demat services, trading services, intraday trading, F&O trading, IPO access and 3-in-1 account support.

IIFL Securities vs Axis Direct — In-Depth Comparison of Services

Service IIFL Securities Axis Direct
Demat Services Yes Yes
Trading Services Yes Yes
Intraday Services Yes Yes
F&O Services Yes Yes
IPO Services Yes Yes
3-in-1 Account No Yes
Stock Research Yes Yes
Stock Recommendations Yes Yes
Trading Education No Yes, Learn
Share Pledging Yes Yes
PMS or PCG Yes Yes
NRI Services Yes Yes

Stock advisory service comparison — IIFL Securities vs. Axis Direct

Stock advisory helps investors choose appropriate stocks through research reports, tips, and market reviews. The table below shows which advisory products are available from IIFL Securities and Axis Direct.

IIFL Securities and Axis Direct — Detailed Comparison of Advisory Services

Advisory IIFL Securities Axis Direct
Fundamental Reports Yes Yes
Research Reports Yes Yes
Company Reports Yes Yes
Annual Reports Yes Yes
IPO Reports Yes Yes
Technical Reports Yes Yes
Stock Tips Yes Yes
Daily Top Stock Picks Yes Yes
Daily Market Review Yes Yes
Monthly Review Yes Yes
Weekly Review Yes Yes
Relationship Manager Yes Yes
Robo Advisory No No

Exposure comparison — IIFL Securities vs. Axis Direct

Margin exposure allows traders to manage larger positions with less capital. Below is a comparison of the margin available from IIFL Securities and Axis Direct across different segments.

IIFL Securities and Axis Direct — Comprehensive Comparison of Trading Exposure

Exposure IIFL Securities Axis Direct
Equity Delivery 1x 1x
Equity Intraday Upto 5x (Depends on Stocks) Upto 5x (Depends on Stocks)
Equity F&O Carry Forward 1x 1X
Equity F&O Intraday 1.3x 1.3x
Commodity F&O Carry Forward 1x 1x
Commodity F&O Intraday 1.3x 1.3x
Currency F&O 1x 1x

Comparison of programs — IIFL Securities vs. Axis Direct

IIFL Securities and Axis Direct both list a sub-broker program. IIFL Securities and Axis Direct both list a partner program. IIFL Securities and Axis Direct both list a referral program.

IIFL Securities vs Axis Direct — Comparative Analysis of Programs

Program IIFL Securities Axis Direct
Sub-Broker ProgramYesYes
Partner ProgramYesYes
Referral ProgramYesYes

Customer support comparison — IIFL Securities vs. Axis Direct

IIFL Securities provides support through trading desk support, dedicated dealer assistance, call support, email support and website support. Axis Direct provides support through trading desk support, dedicated dealer assistance, call support, email support and website support. IIFL Securities operates Available branches. Axis Direct operates Available branches.

IIFL Securities and Axis Direct — Comprehensive Comparison of Customer Support

Support Channel IIFL Securities Axis Direct
Trading SupportAvailable, FreeAvailable, Free
Dedicated DealerAvailable, FreeAvailable, Free
Call Support022-400710001800-210-0808
Email Support[email protected][email protected]
WhatsApp SupportNANA
Website SupportWebsite LinkWebsite Link
Facebook SupportFacebook Support LinkFacebook Support Link
Twitter / X SupportTwitter Support LinkTwitter Support Link
Telegram SupportTelegram Support Link
Branches / OfficesAvailableAvailable

Ratings — IIFL Securities vs. Axis Direct

Both brokers have been evaluated across key parameters to help investors make an informed comparison. IIFL Securities carries an overall rating of 9.28 / 10, while Axis Direct carries an overall rating of 8.74 / 10.

IIFL Securities vs Axis Direct — Ratings Comparison

Rating Parameter IIFL Securities Axis Direct
Overall Rating 9.28 / 10 8.74 / 10
Customer Support 9.24 / 10 8.70 / 10
Technology 9.39 / 10 8.84 / 10
Charges 9.32 / 10 8.77 / 10
Products & Services 9.22 / 10 8.68 / 10
Experience 9.20 / 10 8.67 / 10

Complaints — IIFL Securities vs. Axis Direct

SEBI, BSE, and NSE regularly publish broker complaint data as part of investor protection oversight. The table below shows the complaint records for both brokers.

IIFL Securities & Axis Direct — Comparison of Customer Complaints

Complaint Metric IIFL Securities Axis Direct
Total Complaints Lodged 240 76
Total Complaints Resolved 201 60
% of Resolved Complaints 83.75% 78.95%
Non-Actionable Complaints 24 12
% of Non-Actionable Complaints 10.00% 15.79%

Transaction charges comparison — IIFL Securities vs. Axis Direct

Transaction charges are levied by the stockbroker for executing each trade. Below is a segment-wise comparison for IIFL Securities and Axis Direct.

IIFL Securities vs Axis Direct — Detailed Comparison of Transaction Charges

Transaction Charges IIFL Securities Axis Direct
Equity Delivery
Equity Intraday
Equity Future
Equity Option
Commodity Future
Commodity Option
Currency Future
Currency Option

Hidden charges comparison — IIFL Securities vs. Axis Direct

Beyond brokerage, several statutory and operational charges apply. These include SEBI turnover fees, DP charges, GST, account closure, reactivation, dematerialisation, and call & trade charges.

IIFL Securities and Axis Direct — Detailed Comparison of Hidden / Other Charges

Charge IIFL Securities Axis Direct
SEBI Turnover Charges
DP Charges
GST
Account Closure Charges
Reactivation Charges
Dematerialisation Charges
Call & Trade Charges

Compare Demat charges — IIFL Securities vs Axis Direct

IIFL Securities lists account opening charges of Free and Demat AMC of Rs.250 per Year (1st Year Free). Axis Direct lists account opening charges of Free and Demat AMC of Rs.750 (Rs.350 for first year).

IIFL Securities vs Axis Direct — Detailed Comparison of Demat Charges

Demat Charges IIFL Securities Axis Direct
Account Opening ChargesFreeFree
Annual Maintenance Charges (AMC)Rs.250 per Year (1st Year Free)Rs.750 (Rs.350 for first year)

IIFL Securities vs Axis Direct — Compare STT & CTT

Securities Transaction Tax (STT) and Commodity Transaction Tax (CTT) are government levies — the same for all brokers in India. These are shown below for reference.

IIFL Securities vs Axis Direct — Comparative Analysis of STT and CTT Charges

STT & CTT IIFL Securities Axis Direct
Equity Delivery
Equity Intraday
Equity Future
Equity Option
Commodity Future
Commodity Option
Currency Future
Currency Option

Compare stamp duty — IIFL Securities and Axis Direct

Stamp duty is a government tax charged when the broker issues, sells, or transfers a security. It is collected at the end of each trading day.

IIFL Securities and Axis Direct — Comparison of Stamp Duty Charges

Stamp Duty IIFL Securities Axis Direct
Equity Delivery
Equity Intraday
Equity Future
Equity Option
Commodity Future
Commodity Option
Currency Future
Currency Option

User experience: buying stocks

IIFL Securities — User Trading Experience

  • Account Opening Experience: IIFL Securities lists account opening charges of Free and Demat AMC of Rs.250 per Year (1st Year Free).
  • Platform & Order Execution: IIFL Securities provides mobile app access for market access and order execution.
  • Brokerage Transparency: Key charges include equity intraday brokerage of 0.025% of Transaction Value and equity delivery charges of 0.25% of Transaction Value. The broker follows a iValue Brokerage brokerage structure.
  • Trading Tools & Features: The broker highlights watchlists, real-time updates, portfolio tracking, online mutual fund access, research reports and stock tips to support research, monitoring, and execution.
  • Research & Investment Access: Available products may include equity delivery, equity intraday, equity futures, equity options, commodity futures, commodity options and currency futures.
  • Customer Support: Support options listed for IIFL Securities include trading desk support, dedicated dealer assistance, call support, email support and website support.
  • Overall Rating: IIFL Securities carries an overall rating of 9.28 / 10.
  • Overall Fit: IIFL Securities may suit investors who want Demat services, trading services, intraday trading, F&O trading, IPO access and stock research through mobile app access.

Axis Direct — User Trading Experience

  • Account Opening Experience: Axis Direct lists account opening charges of Free and Demat AMC of Rs.750 (Rs.350 for first year).
  • Platform & Order Execution: Axis Direct provides mobile app access, web trading and desktop terminal access for market access and order execution.
  • Brokerage Transparency: Key charges include equity intraday brokerage of 0.05% of Transaction Value and equity delivery charges of 0.5% of Transaction Value. The broker follows a Standard Plan brokerage structure.
  • Trading Tools & Features: The broker highlights watchlists, real-time updates, portfolio tracking, online mutual fund access, research reports and customised recommendations to support research, monitoring, and execution.
  • Research & Investment Access: Available products may include equity delivery, equity intraday, equity futures, equity options, commodity futures, commodity options and mutual funds.
  • Customer Support: Support options listed for Axis Direct include trading desk support, dedicated dealer assistance, call support, email support and website support.
  • Overall Rating: Axis Direct carries an overall rating of 8.74 / 10.
  • Overall Fit: Axis Direct may suit investors who want Demat services, trading services, intraday trading, F&O trading, IPO access and 3-in-1 account support through mobile app access, web trading and desktop terminal access.

Frequently Asked Questions


Is IIFL Securities better than Axis Direct?
IIFL Securities may suit traders looking for equity delivery, equity intraday, equity futures, equity options, commodity futures, commodity options and currency futures through mobile app access, while Axis Direct may appeal to investors who prefer equity delivery, equity intraday, equity futures, equity options, commodity futures, commodity options and mutual funds and mobile app access, web trading and desktop terminal access. Compare brokerage, account charges, features, and support tables above before choosing.

Is Axis Direct better than IIFL Securities?
Axis Direct may suit traders looking for equity delivery, equity intraday, equity futures, equity options, commodity futures, commodity options and mutual funds through mobile app access, web trading and desktop terminal access, while IIFL Securities may appeal to investors who prefer equity delivery, equity intraday, equity futures, equity options, commodity futures, commodity options and currency futures and mobile app access. Review segment-wise pricing, platform access, and service availability before selecting a broker.

Is IIFL Securities cheaper than Axis Direct?
The lower-cost option depends on the segment you trade most. Compare equity delivery (0.25% of Transaction Value vs 0.5% of Transaction Value), intraday (0.025% of Transaction Value vs 0.05% of Transaction Value), options (Rs.25 per Lot vs Rs.10 per Trade), and AMC (Rs.250 per Year (1st Year Free) vs Rs.750 (Rs.350 for first year)) before deciding.

Is Axis Direct cheaper than IIFL Securities?
Pricing should be checked segment by segment. Review delivery, intraday, F&O, currency, commodity, and Demat charges in the tables above to see whether Axis Direct or IIFL Securities is more cost-effective for your trading style.

Which is better, Axis Direct vs. IIFL Securities?
The better broker is the one that fits your needs on brokerage, Demat charges, products, platforms, service availability, ratings, and support. This comparison page helps you evaluate IIFL Securities and Axis Direct side by side before opening an account.

What segments does IIFL Securities support?
IIFL Securities supports equity delivery, equity intraday, equity futures, equity options, commodity futures, commodity options, currency futures and currency options.

What segments does Axis Direct support?
Axis Direct supports equity delivery, equity intraday, equity futures, equity options, commodity futures and commodity options.

What is the account opening charge for IIFL Securities vs Axis Direct?
IIFL Securities lists account opening charges of Free and Demat AMC of Rs.250 per Year (1st Year Free). Axis Direct lists account opening charges of Free and Demat AMC of Rs.750 (Rs.350 for first year).

IIFL Securities Broker Comparison with Top Stock Brokers in India (2026)

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