HDFC SKY and Rupeezy are two stockbrokers that investors often compare for brokerage charges, products, trading platforms, and account costs. HDFC SKY is listed as a Private Discount Broker , established in 2023 and headquartered in Mumbai, while Rupeezy is listed as a Private Discount Broker , established in 2002 and headquartered in Madhya Pradeh.
This comparison reviews brokerage, Demat charges, product availability, platforms, features, support, ratings, and complaints. Use the side-by-side tables below to see whether HDFC SKY or Rupeezy is a better fit for your investment style, platform preference, and budget.
HDFC SKY is listed as a Private Discount Broker established in 2023 with headquarters in Mumbai and founded by Dhiraj Relli. The broker highlights access to equity delivery, equity intraday, equity futures, equity options, commodity futures, commodity options and currency futures through mobile app access and web trading and promotes features such as watchlists, real-time updates, portfolio tracking, online mutual fund access, research reports and global indices tracking. It follows a Standard brokerage structure.
Rupeezy is listed as a Private Discount Broker established in 2002 with headquarters in Madhya Pradeh and founded by Shauryam Gupta. It offers equity delivery, equity intraday, equity futures, equity options, commodity futures, commodity options and currency futures using mobile app access, web trading, desktop terminal access and algo trading support and supports traders with features such as watchlists, real-time updates, portfolio tracking, online mutual fund access, research reports and customised recommendations. Its brokerage model is structured as Standard.
Both brokers use technology-driven platforms to attract active traders and investors, but the better option depends on the combination of pricing, products, services, and support that matters most to you.
HDFC SKY vs Rupeezy — A Comprehensive Company Overview
| Company Overview | HDFC SKY | Rupeezy |
|---|---|---|
| Company Type | Private | Private |
| Broker Type | Discount Broker | Discount Broker |
| Headquarters | Mumbai | Madhya Pradeh |
| Founder | Dhiraj Relli | Shauryam Gupta |
| Establishment Year | 2023 | 2002 |
| Brokerage Plan | Standard | Standard |
Brokerage is the primary cost to compare when choosing a broker. Below is a segment-by-segment breakdown for HDFC SKY and Rupeezy.
Equity delivery: This charge applies to buy-and-hold stock positions held beyond one trading session. HDFC SKY charges Rs.20 per Order or 0.01% (whichever is low) while Rupeezy charges 0.1%.
Equity intraday: This charge applies to buy-sell positions closed within the same trading day. HDFC SKY charges Rs.20 per Order or 0.01% (whichever is low) while Rupeezy charges ₹20 or 0.1%.
Equity futures: This charge applies to futures contracts on stocks and indices. HDFC SKY charges Rs.20 per Order or 0.01% (whichever is low) while Rupeezy charges ₹20 / order.
Equity options: This charge applies to equity option contracts. HDFC SKY charges Rs.20 per Order while Rupeezy charges ₹20 / order.
Commodity futures: This charge covers commodities such as gold, silver, and crude oil. HDFC SKY charges Rs.20 per Order or 0.01% (whichever is low) while Rupeezy charges ₹20 / order.
Commodity options: This charge applies to option contracts on commodity instruments. HDFC SKY charges Rs.20 per Order while Rupeezy charges ₹20 / order.
Currency futures: This charge allows participation in forex price movements on the exchange. HDFC SKY charges Rs.20 per Order or 0.01% (whichever is low) while Rupeezy charges 0.1% buy & sell.
Currency options: This charge enables traders to hedge or speculate on currency fluctuations. HDFC SKY charges Rs.20 per order while Rupeezy charges ₹20 or 0.1% (lower).
HDFC SKY vs Rupeezy — Detailed Brokerage Comparison
| Brokerage | HDFC SKY | Rupeezy |
|---|---|---|
| Brokerage Plan | Standard | Standard |
| Subscription Charges | Zero | |
| Equity Delivery | Rs.20 per Order or 0.01% (whichever is low) | 0.1% |
| Equity Intraday | Rs.20 per Order or 0.01% (whichever is low) | ₹20 or 0.1% |
| Equity Future | Rs.20 per Order or 0.01% (whichever is low) | ₹20 / order |
| Equity Option | Rs.20 per Order | ₹20 / order |
| Commodity Future | Rs.20 per Order or 0.01% (whichever is low) | ₹20 / order |
| Commodity Option | Rs.20 per Order | ₹20 / order |
| Currency Future | Rs.20 per Order or 0.01% (whichever is low) | 0.1% buy & sell |
| Currency Option | Rs.20 per order | ₹20 or 0.1% (lower) |
HDFC SKY provides mobile app access and web trading for order placement, portfolio tracking, and market monitoring. Rupeezy provides mobile app access, web trading, desktop terminal access and algo trading support for its users.
Android app: HDFC SKY and Rupeezy both list an Android trading app.
iOS app: HDFC SKY and Rupeezy both list an iOS trading app.
Web trading platform: HDFC SKY and Rupeezy both list a web trading platform.
Desktop trading terminal: Rupeezy lists a desktop trading terminal, while HDFC SKY does not currently mention it.
Algo trading: Rupeezy lists algo trading support, while HDFC SKY does not currently mention it.
Basket trading: HDFC SKY and Rupeezy both list basket trading.
Foreign stocks platform: HDFC SKY lists foreign stocks access, while Rupeezy does not currently mention it.
Mutual fund platform: HDFC SKY and Rupeezy both list a mutual fund investment platform.
Digital gold platform: Rupeezy lists digital gold investing, while HDFC SKY does not currently mention it.
Bonds platform: HDFC SKY and Rupeezy both list a bonds investment platform.
HDFC SKY vs Rupeezy — Complete Comparison of Trading Platforms
| Trading Platform | HDFC SKY | Rupeezy |
|---|---|---|
| Android App | HDFC SKY Android App Link | Rupeezy Android App Link |
| iOS App | HDFC SKY iOS App Link | Rupeezy iOS App Link |
| Web Trading Platform | HDFC SKY Web Trading Link | Rupeezy |
| Trading Terminal | NA | Available |
| Algo Trading Platform | NA | Available |
| Foreign Stocks Platform | Available | Not Available |
| Basket Trading Platform | Available | Available |
| Mutual Fund Platform | Available | Available |
| Digital Gold Platform | NA | Available |
| Bonds Platform | Available | Available |
HDFC SKY highlights trading features including watchlists, real-time updates, portfolio tracking, online mutual fund access, research reports and global indices tracking, while Rupeezy promotes watchlists, real-time updates, portfolio tracking, online mutual fund access, research reports and customised recommendations. The table below shows the full feature set for both brokers side by side.
Wishlist: Monitor specific stocks or assets by adding them to a watchlist for close tracking. Both HDFC SKY and Rupeezy offer this feature.
Real time updates: Get timely updates on market trends, stock prices, and other market data. Both HDFC SKY and Rupeezy offer this feature.
Portfolio details: A detailed snapshot of all investments — stocks, bonds, and commodities — in one place. Both HDFC SKY and Rupeezy offer this feature.
Online mf buy: Buy or sell mutual funds directly from the trading platform or mobile application. Both HDFC SKY and Rupeezy offer this feature.
Research reports: A comprehensive overview of different stocks and sectors in the stock market. Both HDFC SKY and Rupeezy offer this feature.
Global indices: Real-time data on leading global stock market indices. HDFC SKY offers this; Rupeezy does not currently highlight it.
Customised recommendations: Personalised investment suggestions based on your objectives and behaviour patterns. Both HDFC SKY and Rupeezy offer this feature.
Stock tips: Valuable tips on stocks to buy, hold, or sell based on market trends. Both HDFC SKY and Rupeezy offer this feature.
Interactive charts: Visual price movement charts to help analyse when to buy or sell. Both HDFC SKY and Rupeezy offer this feature.
Live market: Live updates on market movements and trends. Both HDFC SKY and Rupeezy offer this feature.
Multi profile management: Manage multiple trading profiles from a single account. Rupeezy offers this; HDFC SKY does not currently highlight it.
Secure platform: A secure trading environment with next-generation security controls. Both HDFC SKY and Rupeezy offer this feature.
HDFC SKY vs Rupeezy — Comprehensive Comparison of Trading Features
| Trading Feature | HDFC SKY | Rupeezy |
|---|---|---|
| Wishlist | Yes | Yes |
| Real-Time Updates | Yes | Yes |
| Portfolio Details | Yes | Yes |
| Online MF Buy | Yes | Yes |
| Research Reports | Yes | Yes |
| Global Indices | Yes | No |
| Customised Recommendations | Yes | Yes |
| Stock Tips | Yes | Yes |
| Interactive Charts | Yes | Yes |
| Live Market | Yes | Yes |
| Multi Profile Management | No | Yes |
| Robust & Secure Platform | Yes | Yes |
Stockbrokers use promotional offers to attract and retain clients. Below is a side-by-side comparison of the offers currently listed by HDFC SKY and Rupeezy.
Free account opening: HDFC SKY and Rupeezy both list free account opening.
Free AMC: HDFC SKY lists free Demat AMC, while Rupeezy does not currently mention it.
Free brokerage: Neither broker currently highlights free brokerage.
Flat brokerage: HDFC SKY and Rupeezy both list flat brokerage pricing.
Flexible brokerage plans: Rupeezy lists flexible brokerage plans, while HDFC SKY does not currently mention it.
Happy trading hours: Neither broker currently highlights happy trading hours.
Free delivery trading: Rupeezy lists free delivery trading, while HDFC SKY does not currently mention it.
Free intraday trading: Neither broker currently highlights free intraday trading.
Free F&O trading: Neither broker currently highlights free F&O trading.
Free research reports: HDFC SKY and Rupeezy both list free research reports.
Free trading calls: HDFC SKY lists free trading calls, while Rupeezy does not currently mention it.
Zero brokerage for loss trades: Neither broker currently highlights zero brokerage for loss-making trades.
Referral offers: HDFC SKY offers Rs.200 per Client for referrals; Rupeezy does not currently list a referral offer.
HDFC SKY vs Rupeezy — Comparison of Latest Offers
| Offer | HDFC SKY | Rupeezy |
|---|---|---|
| Free Account Opening | Yes | Yes |
| Free AMC | Yes, Limited | No |
| Free Brokerage | No | No |
| Flat Brokerage | Yes | Yes |
| Flexible Brokerage Plans | No | Yes |
| Happy Trading Hours | No | No |
| Free Delivery Trading | No | Yes |
| Free Intraday Trading | No | No |
| Free F&O Trading | No | No |
| Free Research Reports | Yes | Yes |
| Free Trading Calls | Yes | No |
| Referral Offers | Rs.200 per Client | |
| Margin Funding / Pledging | Yes | Yes |
| Brokerage Cashback | No | No |
| Zero Brokerage for Loss-Making Trades | No | No |
Product availability determines whether a broker can support your preferred markets. HDFC SKY highlights equity delivery, equity intraday, equity futures, equity options, commodity futures, commodity options and currency futures, while Rupeezy highlights equity delivery, equity intraday, equity futures, equity options, commodity futures, commodity options and currency futures.
The table below compares the full product lineup side by side across equity delivery, equity intraday, equity futures, equity options, commodity futures, commodity options, currency futures, currency options, foreign stocks, mutual funds, banking services, insurance, corporate bonds, government bonds, bonds and digital gold.
HDFC SKY vs Rupeezy — Complete Comparison of Products
| Product | HDFC SKY | Rupeezy |
|---|---|---|
| Equity Delivery | Yes | Yes |
| Equity Intraday | Yes | Yes |
| Equity Option | Yes | Yes |
| Equity Future | Yes | Yes |
| Commodity Option | Yes | Yes |
| Commodity Future | Yes | Yes |
| Currency Option | Yes | Yes |
| Currency Future | Yes | Yes |
| Foreign Stocks | Yes | No |
| Mutual Funds | Yes | Yes |
| Banking | Yes | |
| Insurance | Yes | |
| Corporate Bonds | Yes | |
| Government Bonds | Yes | |
| Digital Gold | No |
Demat services: HDFC SKY and Rupeezy both list Demat services.
Trading services: HDFC SKY and Rupeezy both list trading services.
Intraday services: HDFC SKY and Rupeezy both list intraday trading services.
F&O services: HDFC SKY and Rupeezy both list F&O services.
IPO services: HDFC SKY and Rupeezy both list IPO services.
3-in-1 account: HDFC SKY lists 3-in-1 account support, while Rupeezy does not currently mention it.
Stock research: HDFC SKY and Rupeezy both list stock research.
Stock recommendations: HDFC SKY and Rupeezy both list stock recommendations.
Trading education: Neither broker currently highlights trading education.
Share pledging: HDFC SKY and Rupeezy both list share pledging.
PMS or PCG: HDFC SKY lists PMS or PCG support, while Rupeezy does not currently mention it.
NRI services: HDFC SKY lists NRI services, while Rupeezy does not currently mention it.
HDFC SKY provides Demat services, trading services, intraday trading, F&O trading, IPO access and 3-in-1 account support, while Rupeezy offers Demat services, trading services, intraday trading, F&O trading, IPO access and stock research.
HDFC SKY vs Rupeezy — In-Depth Comparison of Services
| Service | HDFC SKY | Rupeezy |
|---|---|---|
| Demat Services | Yes | Yes |
| Trading Services | Yes | Yes |
| Intraday Services | Yes | Yes |
| F&O Services | Yes | Yes |
| IPO Services | Yes | Yes |
| 3-in-1 Account | Yes | No |
| Stock Research | Yes | Yes |
| Stock Recommendations | Yes | Yes |
| Trading Education | No | No |
| Share Pledging | Yes | Yes |
| PMS or PCG | Yes | No |
| NRI Services | Yes | No |
Stock advisory helps investors choose appropriate stocks through research reports, tips, and market reviews. The table below shows which advisory products are available from HDFC SKY and Rupeezy.
HDFC SKY and Rupeezy — Detailed Comparison of Advisory Services
| Advisory | HDFC SKY | Rupeezy |
|---|---|---|
| Fundamental Reports | Yes, Chargeable | Yes |
| Research Reports | Yes, Chargeable | Yes |
| Company Reports | Yes | Yes |
| Annual Reports | Yes | Yes |
| IPO Reports | Yes | Yes |
| Technical Reports | Yes | Yes |
| Stock Tips | Yes, Chargeable | Yes |
| Daily Top Stock Picks | Yes, Chargeable | Yes |
| Daily Market Review | Yes | Yes |
| Monthly Review | Yes | Yes |
| Weekly Review | Yes | Yes |
| Relationship Manager | Yes, Chargeable | No |
| Robo Advisory | No |
Margin exposure allows traders to manage larger positions with less capital. Below is a comparison of the margin available from HDFC SKY and Rupeezy across different segments.
HDFC SKY and Rupeezy — Comprehensive Comparison of Trading Exposure
| Exposure | HDFC SKY | Rupeezy |
|---|---|---|
| Equity Delivery | 1x | 1x |
| Equity Intraday | Upto 5x (Depends on Stocks) | 2x |
| Equity F&O Carry Forward | 1x | 1x |
| Equity F&O Intraday | 1.3x | 2x |
| Commodity F&O Carry Forward | 1x | 1.5x |
| Commodity F&O Intraday | 1.3x | N/A |
| Currency F&O | 1x | 1.5x |
HDFC SKY lists a sub-broker program, while Rupeezy does not currently mention it. HDFC SKY lists a partner program, while Rupeezy does not currently mention it. HDFC SKY lists a referral program, while Rupeezy does not currently mention it.
HDFC SKY vs Rupeezy — Comparative Analysis of Programs
| Program | HDFC SKY | Rupeezy |
|---|---|---|
| Sub-Broker Program | Yes, Limited | |
| Partner Program | Yes | |
| Referral Program | Yes |
HDFC SKY provides support through trading desk support, dedicated dealer assistance, call support, email support and website support. Rupeezy provides support through trading desk support, call support, email support, website support and Twitter/X support.
HDFC SKY and Rupeezy — Comprehensive Comparison of Customer Support
| Support Channel | HDFC SKY | Rupeezy |
|---|---|---|
| Trading Support | Available, Free | 07556693320 |
| Dedicated Dealer | Available, Free | |
| Call Support | 022-68494702 | 07556693322 |
| Email Support | [email protected] | [email protected] |
| WhatsApp Support | NA | |
| Website Support | Website Link | https://rupeezy.in/ |
| Facebook Support | Facebook Support Link | — |
| Twitter / X Support | Twitter Support Link | Twitter Support Link |
| Telegram Support | — | https://t.me/Rupeezy_Official |
| Branches / Offices | NA |
Both brokers have been evaluated across key parameters to help investors make an informed comparison. HDFC SKY carries an overall rating of 9.10 / 10, while Rupeezy carries an overall rating of 4/5.
HDFC SKY vs Rupeezy — Ratings Comparison
| Rating Parameter | HDFC SKY | Rupeezy |
|---|---|---|
| Overall Rating | 9.10 / 10 | 4/5 |
| Customer Support | 9.16 / 10 | 4/5 |
| Technology | 9.11 / 10 | 4/5 |
| Charges | 9.53 / 10 | 4/5 |
| Products & Services | 9.24 / 10 | 4/5 |
| Experience | 8.42 / 10 | 4/5 |
SEBI, BSE, and NSE regularly publish broker complaint data as part of investor protection oversight. The table below shows the complaint records for both brokers.
HDFC SKY & Rupeezy — Comparison of Customer Complaints
| Complaint Metric | HDFC SKY | Rupeezy |
|---|---|---|
| Total Complaints Lodged | 6 | |
| Total Complaints Resolved | 6 | |
| % of Resolved Complaints | 100% | |
| Non-Actionable Complaints | 0 | |
| % of Non-Actionable Complaints | 0% |
Transaction charges are levied by the stockbroker for executing each trade. Below is a segment-wise comparison for HDFC SKY and Rupeezy.
HDFC SKY vs Rupeezy — Detailed Comparison of Transaction Charges
| Transaction Charges | HDFC SKY | Rupeezy |
|---|---|---|
| Equity Delivery | 0.00350% (NSE) & 0.00375% (BSE) | NSE: 0.00297% | BSE: 0.00375% |
| Equity Intraday | 0.00350% (NSE) & 0.00375% (BSE) | NSE: 0.00297% | BSE: 0.00375% |
| Equity Future | 0.0019% (NSE & BSE) | NSE: 0.0019% | BSE: 0 |
| Equity Option | 0.053% (on premium) | NSE: 0.03503% (premium) | BSE: 0.0325% (premium) |
| Commodity Future | 0.0021% (Non-Agri) / 0.006% (Agri) / 0.0005% (Special) | Exchange: 0.0021% |
| Commodity Option | 0.05% (Non Agri) | Exchange: 0.0418% |
| Currency Future | 0.0009% (NSE) & 0.00022% (BSE) | NSE: 0.00297% | BSE: 0.00375% |
| Currency Option | 0.035% (NSE) & 0.001% (BSE) | NSE: 0.00297% | BSE: 0.00375% |
Pledge creation charges apply when traders borrow against their held securities. Pledge invocation charges apply if the pledged shares are sold due to a shortfall. Margin trading interest is the rate charged on borrowed funds.
HDFC SKY & Rupeezy — Comprehensive Comparison of Pledge Charges
| Pledge Charge | HDFC SKY | Rupeezy |
|---|---|---|
| Pledge Creation Charges | Rs.20 per Request | ₹25 + GST |
| Pledge Invocation Charges | Rs.20 per Request | ₹25 + GST |
| Margin Trading Interest | 0.075% per day |
Beyond brokerage, several statutory and operational charges apply. These include SEBI turnover fees, DP charges, GST, account closure, reactivation, dematerialisation, and call & trade charges.
HDFC SKY and Rupeezy — Detailed Comparison of Hidden / Other Charges
| Charge | HDFC SKY | Rupeezy |
|---|---|---|
| SEBI Turnover Charges | Rs.10/ Crore (All Segment) | ₹10 / Cr |
| DP Charges | Rs.20 per Scrip only on Sell | |
| GST | 18% on (Brokerage + SEBI + Transaction charges) | 18% on (brokerage + txn + SEBI) |
| Account Closure Charges | Free | Nil |
| Reactivation Charges | Free | Nil |
| Dematerialisation Charges | Rs.50 per Certificate | |
| Call & Trade Charges | Rs.20 per Call | ₹25 per order + GST |
HDFC SKY lists account opening charges of Free and Demat AMC of Rs.300 per Year (1st Year Free). Rupeezy lists account opening charges of Free and Demat AMC of ₹25 + GST Monthly.
HDFC SKY vs Rupeezy — Detailed Comparison of Demat Charges
| Demat Charges | HDFC SKY | Rupeezy |
|---|---|---|
| Account Opening Charges | Free | Free |
| Annual Maintenance Charges (AMC) | Rs.300 per Year (1st Year Free) | ₹25 + GST Monthly |
Securities Transaction Tax (STT) and Commodity Transaction Tax (CTT) are government levies — the same for all brokers in India. These are shown below for reference.
HDFC SKY vs Rupeezy — Comparative Analysis of STT and CTT Charges
| STT & CTT | HDFC SKY | Rupeezy |
|---|---|---|
| Equity Delivery | 0.1% on buy & sell | 0.1% buy & sell |
| Equity Intraday | 0.025% on sell | 0.025% sell side |
| Equity Future | 0.0125% on sell | 0.02% sell side |
| Equity Option | 0.0625% on sell (on premium) | 0.0125% intrinsic (buy & exercise) | 0.1% sell side (premium) |
| Commodity Future | 0.01% on sell (Non-Agri) | 0.01% sell side (Non-Agri) |
| Commodity Option | 0.05% on sell | 0.05% sell side |
| Currency Future | Nil | 0.1% buy & sell |
| Currency Option | Nil | 0.025% sell side |
Stamp duty is a government tax charged when the broker issues, sells, or transfers a security. It is collected at the end of each trading day.
HDFC SKY and Rupeezy — Comparison of Stamp Duty Charges
| Stamp Duty | HDFC SKY | Rupeezy |
|---|---|---|
| Equity Delivery | 0.015% on buy | 0.015% or ₹1500 / Cr (buy) |
| Equity Intraday | 0.003% on buy | 0.003% or ₹300 / Cr (buy) |
| Equity Future | 0.002% on buy | 0.002% or ₹200 / Cr (buy) |
| Equity Option | 0.003% on buy | 0.003% or ₹300 / Cr (buy) |
| Commodity Future | 0.002% on buy | 0.015% or ₹1500 / Cr (buy) |
| Commodity Option | 0.003% on buy | 0.015% or ₹1500 / Cr (buy) |
| Currency Future | 0.0001% on buy | 0.015% or ₹1500 / Cr (buy) |
| Currency Option | 0.0001% on buy | 0.003% or ₹300 / cr (buy) |