Espresso and First Demat are two stockbrokers that investors often compare for brokerage charges, products, trading platforms, and account costs. Espresso is listed as a Private Discount Broker , established in 2020 and headquartered in Mumbai, while First Demat is listed as a Private Discount Broker , established in 2026 and headquartered in Ranchi, Jharkhand.
This comparison reviews brokerage, Demat charges, product availability, platforms, features, support, ratings, and complaints. Use the side-by-side tables below to see whether Espresso or First Demat is a better fit for your investment style, platform preference, and budget.
Espresso is listed as a Private Discount Broker established in 2020 with headquarters in Mumbai and founded by Jaideep Arora. The broker highlights access to equity delivery, equity intraday, equity futures, equity options, commodity futures, commodity options and currency futures through mobile app access, web trading and desktop terminal access and promotes features such as watchlists, real-time updates, portfolio tracking, online mutual fund access, interactive charts and live market tracking. It follows a Standard Plan brokerage structure.
First Demat is listed as a Private Discount Broker established in 2026 with headquarters in Ranchi, Jharkhand and founded by Sandhya Kumari. It offers equity delivery, equity intraday, equity futures, equity options, commodity futures, commodity options and mutual funds using mobile app access, web trading and algo trading support and supports traders with features such as watchlists, real-time updates, portfolio tracking, online mutual fund access, research reports and customised recommendations. Its brokerage model is structured as Single flat plan on site; file says 'multiple brokerage packs'.
Both brokers use technology-driven platforms to attract active traders and investors, but the better option depends on the combination of pricing, products, services, and support that matters most to you.
Espresso vs First Demat — A Comprehensive Company Overview
| Company Overview | Espresso | First Demat |
|---|---|---|
| Company Type | Private | Private |
| Broker Type | Discount Broker | Discount Broker |
| Headquarters | Mumbai | Ranchi, Jharkhand |
| Founder | Jaideep Arora | Sandhya Kumari |
| Establishment Year | 2020 | 2026 |
| Brokerage Plan | Standard Plan | Single flat plan on site; file says 'multiple brokerage packs' |
Brokerage is the primary cost to compare when choosing a broker. Below is a segment-by-segment breakdown for Espresso and First Demat.
Equity delivery: This charge applies to buy-and-hold stock positions held beyond one trading session. Espresso charges Free while First Demat charges 0.1% or ₹20 per executed order, whichever is lower.
Equity intraday: This charge applies to buy-sell positions closed within the same trading day. Espresso charges Rs.20 per Trade or 0.03% (Whichever is Low) while First Demat charges 0.1% or ₹20 per executed order, whichever is lower.
Equity futures: This charge applies to futures contracts on stocks and indices. Espresso charges Rs.20 per Trade or 0.03% (whichever is low) while First Demat charges Flat ₹20 per executed order.
Equity options: This charge applies to equity option contracts. Espresso charges Rs.20 per Trade while First Demat charges Flat ₹20 per executed order.
Commodity futures: This charge covers commodities such as gold, silver, and crude oil. Espresso charges Rs.20 per Trade or 0.03% (whichever is low) while First Demat charges Starting ₹20 per order (not on pricing page).
Commodity options: This charge applies to option contracts on commodity instruments. Espresso charges Rs.20 per Trade while First Demat charges Starting ₹20 per order (not on pricing page).
Currency futures: This charge allows participation in forex price movements on the exchange. Espresso charges Rs.20 per Trade or 0.03% (whichever is low) while First Demat charges Not offered.
Currency options: This charge enables traders to hedge or speculate on currency fluctuations. Espresso charges Rs.20 per Trade while First Demat charges Not offered.
Espresso vs First Demat — Detailed Brokerage Comparison
| Brokerage | Espresso | First Demat |
|---|---|---|
| Brokerage Plan | Standard Plan | Single flat plan on site; file says 'multiple brokerage packs' |
| Subscription Charges | Zero | None listed; file says no monthly or yearly plans |
| Equity Delivery | Free | 0.1% or ₹20 per executed order, whichever is lower |
| Equity Intraday | Rs.20 per Trade or 0.03% (Whichever is Low) | 0.1% or ₹20 per executed order, whichever is lower |
| Equity Future | Rs.20 per Trade or 0.03% (whichever is low) | Flat ₹20 per executed order |
| Equity Option | Rs.20 per Trade | Flat ₹20 per executed order |
| Commodity Future | Rs.20 per Trade or 0.03% (whichever is low) | Starting ₹20 per order (not on pricing page) |
| Commodity Option | Rs.20 per Trade | Starting ₹20 per order (not on pricing page) |
| Currency Future | Rs.20 per Trade or 0.03% (whichever is low) | Not offered |
| Currency Option | Rs.20 per Trade | Not offered |
Espresso provides mobile app access, web trading and desktop terminal access for order placement, portfolio tracking, and market monitoring. First Demat provides mobile app access, web trading and algo trading support for its users.
Android app: Espresso and First Demat both list an Android trading app.
iOS app: Espresso and First Demat both list an iOS trading app.
Web trading platform: Espresso and First Demat both list a web trading platform.
Desktop trading terminal: Espresso lists a desktop trading terminal, while First Demat does not currently mention it.
Algo trading: First Demat lists algo trading support, while Espresso does not currently mention it.
Basket trading: First Demat lists basket trading, while Espresso does not currently mention it.
Foreign stocks platform: Neither broker currently highlights foreign stocks access.
Mutual fund platform: Espresso and First Demat both list a mutual fund investment platform.
Digital gold platform: First Demat lists digital gold investing, while Espresso does not currently mention it.
Bonds platform: Neither broker currently highlights a bonds investment platform.
Espresso vs First Demat — Complete Comparison of Trading Platforms
| Trading Platform | Espresso | First Demat |
|---|---|---|
| Android App | Espresso Android App Link | Yes |
| iOS App | Espresso iOS App Link | Yes |
| Web Trading Platform | Espresso Web Trading Link | Yes |
| Trading Terminal | Available | N/A |
| Algo Trading Platform | NA | Yes |
| Foreign Stocks Platform | NA | No |
| Basket Trading Platform | NA | Yes (Baskets and basket orders) |
| Mutual Fund Platform | Available | Yes |
| Digital Gold Platform | NA | Not offered |
| Bonds Platform | NA | No |
Espresso highlights trading features including watchlists, real-time updates, portfolio tracking, online mutual fund access, interactive charts and live market tracking, while First Demat promotes watchlists, real-time updates, portfolio tracking, online mutual fund access, research reports and customised recommendations. The table below shows the full feature set for both brokers side by side.
Wishlist: Monitor specific stocks or assets by adding them to a watchlist for close tracking. Both Espresso and First Demat offer this feature.
Real time updates: Get timely updates on market trends, stock prices, and other market data. Both Espresso and First Demat offer this feature.
Portfolio details: A detailed snapshot of all investments — stocks, bonds, and commodities — in one place. Both Espresso and First Demat offer this feature.
Online mf buy: Buy or sell mutual funds directly from the trading platform or mobile application. Both Espresso and First Demat offer this feature.
Research reports: A comprehensive overview of different stocks and sectors in the stock market. First Demat offers this; Espresso does not currently highlight it.
Customised recommendations: Personalised investment suggestions based on your objectives and behaviour patterns. First Demat offers this; Espresso does not currently highlight it.
Interactive charts: Visual price movement charts to help analyse when to buy or sell. Both Espresso and First Demat offer this feature.
Live market: Live updates on market movements and trends. Both Espresso and First Demat offer this feature.
Secure platform: A secure trading environment with next-generation security controls. Both Espresso and First Demat offer this feature.
Espresso vs First Demat — Comprehensive Comparison of Trading Features
| Trading Feature | Espresso | First Demat |
|---|---|---|
| Wishlist | Yes | Yes (multiple watchlists) |
| Real-Time Updates | Yes | Yes |
| Portfolio Details | Yes | Yes (holdings and P&L reports) |
| Online MF Buy | Yes | Yes |
| Research Reports | No | Yes (AI research summaries) |
| Global Indices | No | N/A |
| Customised Recommendations | No | 'Personalised advisory' claimed on site |
| Stock Tips | No | N/A |
| Interactive Charts | Yes | Yes (TradingView integration, indicators) |
| Live Market | Yes | Yes |
| Multi Profile Management | No | N/A |
| Robust & Secure Platform | Yes | Yes ('Bank-grade security' claim) |
Stockbrokers use promotional offers to attract and retain clients. Below is a side-by-side comparison of the offers currently listed by Espresso and First Demat.
Free account opening: First Demat lists free account opening, while Espresso does not currently mention it.
Free AMC: First Demat lists free Demat AMC, while Espresso does not currently mention it.
Free brokerage: Espresso lists free brokerage, while First Demat does not currently mention it.
Flat brokerage: Espresso and First Demat both list flat brokerage pricing.
Flexible brokerage plans: Neither broker currently highlights flexible brokerage plans.
Happy trading hours: Neither broker currently highlights happy trading hours.
Free delivery trading: Espresso lists free delivery trading, while First Demat does not currently mention it.
Free intraday trading: Neither broker currently highlights free intraday trading.
Free F&O trading: Neither broker currently highlights free F&O trading.
Free research reports: First Demat lists free research reports, while Espresso does not currently mention it.
Free trading calls: Neither broker currently highlights free trading calls.
Zero brokerage for loss trades: Espresso lists zero brokerage for loss-making trades, while First Demat does not currently mention it.
Referral offers: Espresso offers Rs.300 per Client for referrals; First Demat does not currently list a referral offer.
Espresso vs First Demat — Comparison of Latest Offers
| Offer | Espresso | First Demat |
|---|---|---|
| Free Account Opening | No | Yes (online); offline costs ₹500 |
| Free AMC | No | First year only |
| Free Brokerage | Yes, Limited | No |
| Flat Brokerage | Yes | Yes, ₹20 per order |
| Flexible Brokerage Plans | No | N/A |
| Happy Trading Hours | No | N/A |
| Free Delivery Trading | Yes | No |
| Free Intraday Trading | No | No |
| Free F&O Trading | No | No |
| Free Research Reports | No | Yes |
| Free Trading Calls | No | N/A |
| Referral Offers | Rs.300 per Client | N/A |
| Margin Funding / Pledging | Yes | MTF: No. Pledging available. |
| Brokerage Cashback | No | N/A |
| Zero Brokerage for Loss-Making Trades | Yes | No |
Product availability determines whether a broker can support your preferred markets. Espresso highlights equity delivery, equity intraday, equity futures, equity options, commodity futures, commodity options and currency futures, while First Demat highlights equity delivery, equity intraday, equity futures, equity options, commodity futures, commodity options and mutual funds.
The table below compares the full product lineup side by side across equity delivery, equity intraday, equity futures, equity options, commodity futures, commodity options, currency futures, currency options, mutual funds and digital gold.
Espresso vs First Demat — Complete Comparison of Products
| Product | Espresso | First Demat |
|---|---|---|
| Equity Delivery | Yes | Yes |
| Equity Intraday | Yes | Yes |
| Equity Option | Yes | Yes |
| Equity Future | Yes | Yes |
| Commodity Option | Yes | Yes (file; MCX member). Not in site FAQ. |
| Commodity Future | Yes | Yes (file; MCX member). Not in site FAQ. |
| Currency Option | Yes | No |
| Currency Future | Yes | No |
| Foreign Stocks | No | No |
| Mutual Funds | Yes | Yes (SIP too) |
| Banking | No | No |
| Insurance | No | No |
| Corporate Bonds | No | No |
| Government Bonds | No | No |
| Digital Gold | No | No |
Demat services: Espresso and First Demat both list Demat services.
Trading services: Espresso and First Demat both list trading services.
Intraday services: Espresso and First Demat both list intraday trading services.
F&O services: Espresso and First Demat both list F&O services.
IPO services: Espresso and First Demat both list IPO services.
3-in-1 account: Neither broker currently highlights 3-in-1 account support.
Stock research: First Demat lists stock research, while Espresso does not currently mention it.
Stock recommendations: First Demat lists stock recommendations, while Espresso does not currently mention it.
Trading education: Espresso lists trading education, while First Demat does not currently mention it.
Share pledging: Espresso and First Demat both list share pledging.
PMS or PCG: Neither broker currently highlights PMS or PCG support.
NRI services: Neither broker currently highlights NRI services.
Espresso provides Demat services, trading services, intraday trading, F&O trading, IPO access and trading education, while First Demat offers Demat services, trading services, intraday trading, F&O trading, IPO access and stock research.
Espresso vs First Demat — In-Depth Comparison of Services
| Service | Espresso | First Demat |
|---|---|---|
| Demat Services | Yes | Yes (NSDL, DP ID IN303921 via Ashlar Securities Pvt Ltd) |
| Trading Services | Yes | Yes |
| Intraday Services | Yes | Yes |
| F&O Services | Yes | Yes |
| IPO Services | Yes | Yes (UPI application) |
| 3-in-1 Account | No | No |
| Stock Research | No | Yes (AI summaries) |
| Stock Recommendations | No | Not provided (T&C disclaimer) |
| Trading Education | Yes, Bootcamp | N/A |
| Share Pledging | Yes | Yes |
| PMS or PCG | No | No |
| NRI Services | No | No |
Stock advisory helps investors choose appropriate stocks through research reports, tips, and market reviews. The table below shows which advisory products are available from Espresso and First Demat.
Espresso and First Demat — Detailed Comparison of Advisory Services
| Advisory | Espresso | First Demat |
|---|---|---|
| Fundamental Reports | No | AI fundamental insights |
| Research Reports | No | Yes |
| Company Reports | No | N/A |
| Annual Reports | No | N/A |
| IPO Reports | No | IPO insights on site |
| Technical Reports | Yes, chargeable | N/A |
| Stock Tips | Yes, chargeable | N/A |
| Daily Top Stock Picks | No | N/A |
| Daily Market Review | No | Yes |
| Monthly Review | No | N/A |
| Weekly Review | No | N/A |
| Relationship Manager | Yes, chargeable | N/A |
| Robo Advisory | Yes | N/A |
Margin exposure allows traders to manage larger positions with less capital. Below is a comparison of the margin available from Espresso and First Demat across different segments.
Espresso and First Demat — Comprehensive Comparison of Trading Exposure
| Exposure | Espresso | First Demat |
|---|---|---|
| Equity Delivery | 1x | N/A |
| Equity Intraday | Upto 5x (Depends on Stocks) | N/A |
| Equity F&O Carry Forward | 1x | N/A |
| Equity F&O Intraday | 1.3x | N/A |
| Commodity F&O Carry Forward | 1x | N/A |
| Commodity F&O Intraday | 1.3x | N/A |
| Currency F&O | 1x | N/A |
Espresso lists a sub-broker program, while First Demat does not currently mention it. Espresso lists a partner program, while First Demat does not currently mention it. Espresso lists a referral program, while First Demat does not currently mention it.
Espresso vs First Demat — Comparative Analysis of Programs
| Program | Espresso | First Demat |
|---|---|---|
| Sub-Broker Program | Yes, Limited | N/A |
| Partner Program | Yes | N/A |
| Referral Program | Yes | N/A |
Espresso provides support through trading desk support, dedicated dealer assistance, call support, email support and website support. First Demat provides support through trading desk support, call support, email support and website support. First Demat operates Only Ranchi head office listed branches.
Espresso and First Demat — Comprehensive Comparison of Customer Support
| Support Channel | Espresso | First Demat |
|---|---|---|
| Trading Support | Available, Chargeable | Yes |
| Dedicated Dealer | Available, Chargeable | N/A |
| Call Support | 022-67670700 | +91 9240256357 |
| Email Support | [email protected] | [email protected] |
| WhatsApp Support | N/A | |
| Website Support | Website Link | Yes |
| Facebook Support | Facebook Support Link | — |
| Twitter / X Support | Twitter Support Link | — |
| Telegram Support | — | — |
| Branches / Offices | NA | Only Ranchi head office listed |
Both brokers have been evaluated across key parameters to help investors make an informed comparison. Espresso carries an overall rating of 7.85 / 10, while First Demat carries an overall rating of 5/5.
Espresso vs First Demat — Ratings Comparison
| Rating Parameter | Espresso | First Demat |
|---|---|---|
| Overall Rating | 7.85 / 10 | 5/5 |
| Customer Support | 7.82 / 10 | 5 / 5 |
| Technology | 7.94 / 10 | 4.5 / 5 |
| Charges | 7.88 / 10 | 4.5 / 5 |
| Products & Services | 7.80 / 10 | 4.0 / 5 |
| Experience | 7.79 / 10 | 5 / 5 |
SEBI, BSE, and NSE regularly publish broker complaint data as part of investor protection oversight. The table below shows the complaint records for both brokers.
Espresso & First Demat — Comparison of Customer Complaints
| Complaint Metric | Espresso | First Demat |
|---|---|---|
| Total Complaints Lodged | 4 | N/A |
| Total Complaints Resolved | 3 | N/A |
| % of Resolved Complaints | 75.00% | N/A |
| Non-Actionable Complaints | 0 | N/A |
| % of Non-Actionable Complaints | 0.00% | N/A |
Transaction charges are levied by the stockbroker for executing each trade. Below is a segment-wise comparison for Espresso and First Demat.
Espresso vs First Demat — Detailed Comparison of Transaction Charges
| Transaction Charges | Espresso | First Demat |
|---|---|---|
| Equity Delivery | NSE: 0.00307%; BSE: 0.00375% | |
| Equity Intraday | NSE: 0.00307%; BSE: 0.00375% | |
| Equity Future | NSE: 0.00183%; BSE: 0 | |
| Equity Option | NSE: 0.03553% (on premium); BSE: 0.0325% (on premium) | |
| Commodity Future | N/A | |
| Commodity Option | N/A | |
| Currency Future | N/A | |
| Currency Option | N/A |
Pledge creation charges apply when traders borrow against their held securities. Pledge invocation charges apply if the pledged shares are sold due to a shortfall. Margin trading interest is the rate charged on borrowed funds.
Espresso & First Demat — Comprehensive Comparison of Pledge Charges
| Pledge Charge | Espresso | First Demat |
|---|---|---|
| Pledge Creation Charges | ₹3 + GST (margin pledge); site demat tariff table is empty | |
| Pledge Invocation Charges | ₹25 + GST per transaction (pledge/unpledge) | |
| Margin Trading Interest | N/A (no MTF) |
Beyond brokerage, several statutory and operational charges apply. These include SEBI turnover fees, DP charges, GST, account closure, reactivation, dematerialisation, and call & trade charges.
Espresso and First Demat — Detailed Comparison of Hidden / Other Charges
| Charge | Espresso | First Demat |
|---|---|---|
| SEBI Turnover Charges | ₹10 per crore | |
| DP Charges | ₹20 + GST per ISIN debit | |
| GST | 18% on brokerage + SEBI charges + transaction charges | |
| Account Closure Charges | N/A | |
| Reactivation Charges | N/A | |
| Dematerialisation Charges | ₹20 per DRF + ₹3 per certificate | |
| Call & Trade Charges | ₹50 per trade (site); file says ₹50 + GST |
Espresso lists account opening charges of Rs.350 and Demat AMC of Rs.400 per Year. First Demat lists account opening charges of Online ₹0; offline ₹500 and Demat AMC of ₹0 for first year; later years not disclosed.
Espresso vs First Demat — Detailed Comparison of Demat Charges
| Demat Charges | Espresso | First Demat |
|---|---|---|
| Account Opening Charges | Rs.350 | Online ₹0; offline ₹500 |
| Annual Maintenance Charges (AMC) | Rs.400 per Year | ₹0 for first year; later years not disclosed |
Securities Transaction Tax (STT) and Commodity Transaction Tax (CTT) are government levies — the same for all brokers in India. These are shown below for reference.
Espresso vs First Demat — Comparative Analysis of STT and CTT Charges
| STT & CTT | Espresso | First Demat |
|---|---|---|
| Equity Delivery | 0.1% on buy and sell | |
| Equity Intraday | 0.025% on sell | |
| Equity Future | 0.05% on sell | |
| Equity Option | 0.15% on sell (premium); 0.15% of intrinsic value on exercise | |
| Commodity Future | N/A | |
| Commodity Option | N/A | |
| Currency Future | N/A | |
| Currency Option | N/A |
Stamp duty is a government tax charged when the broker issues, sells, or transfers a security. It is collected at the end of each trading day.
Espresso and First Demat — Comparison of Stamp Duty Charges
| Stamp Duty | Espresso | First Demat |
|---|---|---|
| Equity Delivery | 0.015% or ₹1500/crore | |
| Equity Intraday | 0.003% or ₹300/crore | |
| Equity Future | 0.002% or ₹200/crore | |
| Equity Option | 0.003% or ₹300/crore | |
| Commodity Future | N/A | |
| Commodity Option | N/A | |
| Currency Future | N/A | |
| Currency Option | N/A |