ICICI Direct, a part of ICICI Securities (subsidiary of ICICI Bank), is one of India’s largest full-service stockbrokers. It offers a 3-in-1 account (Bank + Demat + Trading), making investing and trading seamless. With ICICI Direct, you can invest across equities, derivatives, commodities, currencies, IPOs, mutual funds, ETFs, bonds, insurance, and wealth products all in one place.
Feature | Details |
Brokerage Type | Full-service broker |
Account Type | 3-in-1 (Bank + Trading + Demat) |
Equity Delivery | Available |
Equity Intraday & F&O | Yes |
Other Investments | IPOs, Mutual Funds, Bonds, ETFs, NCDs, Insurance |
Trading Platforms | Web, Mobile App, Trade Racer Desktop |
Research & Advisory | In-depth reports, stock ideas, portfolio advisory |
Platform | Access Method | Best For |
ICICI Direct Web | Standard investors | |
ICICI Direct Mobile App | iOS & Android | On-the-go trading |
Trade Racer (Desktop Terminal) | Installable software | Advanced & professional traders |
ICICI Direct Markets App | App for IPOs & MF | Investment-focused users |
Back-office Reports | Portfolio, P&L, tax reports | Investors & traders |
The ICICI Direct web platform is accessed at www.icicidirect.com. Log in securely using your user ID and password, followed by OTP authentication. It offers equity, derivatives, mutual funds, and IPOs, with advanced research and portfolio tools for a seamless trading and investment experience.
Log in on Web (icicidirect.com)
Navigate to the official ICICI Direct website: https://www.icicidirect.com
Click on "Login" at the top right corner.
Select your Login Type (e.g., Trading Account).
Enter your User ID (Client ID).
Enter your Password.
Enter your Date of Birth (DDMMYYYY format) as your second authentication factor.
Click on "Login".
For security, always verify you are on the genuine ICICI Direct domain (icicidirect.com).
The ICICI Direct mobile app, ICICI Markets, enables secure login via user ID and password, followed by OTP verification. It offers seamless access to equities, derivatives, mutual funds, and IPOs, with real-time portfolio tracking and research tools for efficient on-the-go trading and investment management.
Log in on Mobile (ICICI Direct Mobile App)
The ICICI Direct mobile app offers a comprehensive trading and investment experience.
Open the "ICICI Direct Mobile" app on your phone.
Enter your User ID.
Enter your Password.
Complete the login by entering your Date of Birth.
Download the App:
Access your ICICI Direct Back Office at icicidirect.com. Log in using your user ID and password, followed by OTP verification. This portal provides detailed portfolio analytics, tax documents (P&L, capital gains), transaction history, and holdings reports for comprehensive investment tracking and account management.
Login Method:
Navigate to the official URL: https://www.icicidirect.com.
Click on 'Login' and enter your User ID.
Enter your Password.
Complete the authentication by entering the OTP sent to your registered mobile number.
Once logged in, you can access your portfolio holdings, trade history, tax P&L reports, contract notes, and download account statements.
ICICI Direct offers multiple brokerage plans to suit different investors.
Plan | Details |
I-Secure Plan | Fixed brokerage per trade (percentage-based) |
Prime Plan | Lower brokerage rates with subscription |
Neo Plan | ₹20 flat brokerage per order across segments |
Prepaid Brokerage Plan | Pay brokerage in advance for discounted rates |
Security Layer | Details |
2FA Authentication | Secure OTP/PIN verification |
Biometric Login | Fingerprint & Face ID supported |
Encrypted Transactions | Secure data & fund transfers |
Session Auto-Logout | Logs out after inactivity |
Use the self-help options on the login page for quick resolutions:
Forgot User ID? Retrieve it using your PAN number and registered mobile number.
Forgot Password? Reset it instantly by verifying your identity with your User ID, PAN, and Date of Birth.
Not receiving OTP/Error messages? Ensure your mobile number and email are updated in your account. Check your internet connection.
Account locked? After multiple failed attempts, your account may be temporarily locked. Wait for a specified period or use the 'Forgot Password' feature.
Backed by ICICI Bank, one of India’s largest private sector banks
3-in-1 account for seamless fund transfers & settlement
Wide product range: Stocks, IPOs, Mutual Funds, Bonds, Insurance & more
Advanced Trade Racer platform for active traders
Research-backed investment ideas & advisory
Flexible brokerage plans (Neo, Prime, I-Secure, Prepaid)
Strong customer support & branch network across India
ICICI Direct customer support is available to help you.
Customer Support: 1860-266-9999 (Toll-free within India) / +91 22 4070 9999 (International)
Help Center: https://www.icicidirect.com/contact-us
Branch Locator: Visit a nearby branch for in-person support. Find locations on their website.
1. How do I reset my forgotten password?
Click on "Forgot Password" on the login page. Enter your User ID, PAN, and Date of Birth. You will be able to set a new password after verification. An OTP may be sent for additional validation.
2. I have changed my mobile number. How do I update it for communications?
For security reasons, updating your registered mobile number requires you to contact ICICI Direct customer care or visit a branch. You will need to provide identity proof for verification.
3. Why do I need to enter my Date of Birth every time I log in?
Your Date of Birth is a mandatory static second factor (two-factor authentication) that adds a strong layer of security, ensuring that even if someone knows your password, they cannot access your account.
4. How do I enable the Quick PIN on the mobile app?
After logging into the app with your password and DOB, navigate to:
Menu → My Profile → App Settings → Security Settings → Set Quick PIN.
5. Is trading with ICICI Direct safe?
Yes. ICICI Direct is a registered broker with SEBI. They use advanced encryption and security protocols. Client securities are held in a depository (NSDL/CDSL) in your name, not with the broker.
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