BugleRock Capital Pvt Ltd

Apurva is a CFA Charter holder with an MBA in Finance from Welingkar Institute and a Bachelor’s degree in Information Technology Engineering from Mumbai University. He brings over 16 years of extensive experience in the finance industry, having previously served as Co-Fund Manager at Helios Asset Management, where he managed a Flexi Cap Mutual Fund with an AUM exceeding ₹1,000 crore. His professional journey also includes key roles at PGIM India AMC, Edelweiss, ICICI Group, Anand Rathi, and Centrum Wealth Managers. Apurva’s diverse experience across leading financial institutions has equipped him with deep expertise in fund management, investment strategy, and wealth creation.

Sundaram brings over 34 years of extensive investment experience, having held key positions such as Manager (Research) at SBI Mutual Fund, Head of Research and Fund Manager at Zurich India Mutual Fund, Senior Portfolio Manager at HDFC Mutual Fund, Portfolio Manager at M3 Investment Managers (a family office), and CIO and Portfolio Manager at PGIM India Mutual Fund. Over the past two decades, he has successfully managed long-only portfolios for separately managed accounts and family offices, delivering a remarkable CAGR of over 21% compared to the benchmark return of 17%. Known for his contrarian investment approach, Sundaram has consistently avoided overheated sectors—such as underweighting Technology in 1999, Infrastructure, Utilities, and Power in 2007, Midcaps in 2017, and excluding NBFCs in 2018—helping shield portfolios from major drawdowns while generating superior returns. He describes his value investing philosophy as “commonsense investing,” focusing on avoiding weak businesses, managements that disregard minority shareholders, and expensive valuations. His strategy revolves around investing in fundamentally strong businesses during periods of temporary unpopularity, capitalizing on attractive entry prices while maintaining confidence in their long-term competitive strength. This disciplined, low-overlap approach not only ensures portfolio diversification but also emphasizes efficient capital allocation by investing in companies with a proven history of high returns on capital employed without overpaying for growth.